Add a Flutterwave payment link to your website
Flutterwave payment links let you take money from customers in several African markets, and increasingly from the diaspora, without building a checkout.
Quick answer
Create a payment link in your Flutterwave dashboard with the amount, currency, and description, then copy the URL and put a button on your website pointing at it. On Adviita, open the AI editor and say: 'Add a Pay now button linking to [your Flutterwave link]'. Flutterwave suits cross-border and multi-currency selling better than a single-market processor.
Step-by-step
- 1
Create the payment link in Flutterwave
In the Flutterwave dashboard, create a payment link with a clear title, description, and amount. Flutterwave lets small businesses take payments through links and invoices from the dashboard without building anything, which is the whole point of using a link rather than an integration.
- 2
Set the currency deliberately
This is where Flutterwave earns its place. If you sell to customers outside your home market, set the currency they expect to pay in rather than making them convert. For diaspora customers paying for services delivered at home, a link priced in their currency converts noticeably better.
- 3
Add a button to your website
On Adviita, open the AI editor and say: 'Add a Pay now button in the pricing section linking to [paste your Flutterwave link]'. On other builders, add a button and set its link to the URL. Open it in a new tab so the customer does not lose your site behind the payment page.
- 4
Explain the payment beside the button
State the service, the amount, the currency, and what happens after payment. Cross-border customers in particular hesitate at an unexplained payment page, and the fix is context on your own page rather than anything on the payment page itself.
- 5
Test a real payment and a real refund
Push a small genuine payment through on a phone, confirm it lands in your dashboard with the right currency, and check the receipt. Then refund it, so you know that flow works before a customer needs it. Test any currency you actually advertise, not just your home one.
Tips & best practices
- Create one link per service and per currency so your dashboard reporting stays readable.
- Put the same link in your WhatsApp Business profile, since a lot of enquiries arrive there first.
- For services delivered locally but paid for from abroad, say so on the page. It is a common and legitimate arrangement.
- If you sell mainly in one country, compare fees against a local-first processor before defaulting to multi-currency.
Common questions
When is Flutterwave the better choice over Paystack?
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When you have pan-African or international needs. If you are shipping to the diaspora or expanding into another market such as Ghana or Kenya, Flutterwave's multi-country and multi-currency support starts to pay for itself. For a business selling only to local customers in Nigeria, Paystack is usually the simpler default.
Do I need a full online store?
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No. A payment link works for a single service, a deposit, or an invoice, with no catalogue and no checkout. If you later need a full storefront with inventory, that is a different build, but most service businesses never need it.
Can customers pay by bank transfer?
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Payment options depend on your account configuration and the customer's country, and typically include cards and local methods such as bank transfer. Check what is enabled on your own account, and say which methods you accept next to the button so customers know before they click.